Develop and carry out an information campaign for a Finnish software and services company aiming to reposition itself by acquiring a German software company and launching a marketing campaign focused on the DACH markets.
Project target group
Purchasers and top managers of large companies in the food, electronics, tool manufacturing and retail sectors
Focusing corporate positioning on a combination of Finland-based solutions expertise and world-famous software technology developed in Germany. Objective: to increase visibility and facilitate market penetration in the DACH countries by emphasizing the German touch in the service portfolio. Realization across several media channels in text and audiovisual form.
“I just think about something, tell more or less what I have in mind and I get it ready from TMC with the full concept. Live can be so easy!”
- Joanna Galuba, Marketing Manager
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